Business-Transforming Insights From Parents

About Us

Unlock insights into what is driving the purchasing decisions of parents.

From the award-winning team at Mykidstime

ParentsandBrands works with you to get insights from parents about your brand to help you connect, build trust and grow your business. Using ParentsandBrands means tapping into our international track record of results delivery for brands.

We understand the challenges in your sector. When you work with us we will absolutely deliver the insights and data that you need to inform your strategy. We will work with your brand at heart, to help your business grow. We promise to deliver the right answers from the right people.

We want to make our customers feel happy that they can get the answers they need. You will feel that we value your brand and that you can trust us with it. We will energise your team with the data and insights we will gather for you.

We have expertise, we have our own community to tap into quickly and easily, we have international clients, we deliver results.

Our team

Our team is professional, passionate and we love helping to answer questions and make decisions.

Michelle Mead

CEO / Owner

Prior to taking over MyKidsTime in 2024 Michelle has worked with some of the largest brands in the world including Amazon and Apple.  Part of this experience has been working directly with end product users but also in the training of staff and creation and management  of departments within organisations.  

However Michelle’s passion has always been web design and social media and has been working with brands since 2011 on developing their online presence and helping them to achieve their goals.  

Michelle has always been heavily involved in Community groups having previously been a founder member of the National one parent family network and The Athenry Womens shed.  

Michael Cooney

Sales Manager

A seasoned sales and business professional with a wealth of experience covering industries including technology, media, and telecommunications. Has a deep understanding of the entire sales process from lead generation, prospecting and presenting solutions with a consistent history of overachievement. Proficient in Consultative Sales. A professional negotiator and clear communicator who can collaborate with and influence key decision makers.

Mike is a parent himself who has travelled the world with his family of now teenagers with exciting adventures to Australia and shortly heading on a big adventure to Canada this summer.