B&A have just released their Consumer Confidence Tracker for October 2021, based on a large survey they carried out with adults aged 16 and over.…
The Marketing Institute of Ireland hosts an “In Conversation With” series, which recently featured our co-founder Jill Holtz. The series aims to share experiences, insights…
Our co-founder Jill Holtz was recently invited to participate in the Inside Marketing podcast, a podcast and content series brought to you by Dentsu Aegis…
Travelodge have just launched a new programme of cleaning and social distancing for their hotels. They are communicating this new programme with their customers simply…
We’re really pleased to announce we are joining forces with Innovate Solutions for a unique partnership to really delve into women’s consumer behaviour and tastes.…
According to Marketing Week new data shows changes to the way people shop for groceries on foot of Covid-19 . But will grocery shopping habits…
Most marketers agree that word of mouth marketing is one of the most effective ways of bringing you new business. In my experience, women are…
You’ve probably heard the saying that “Men Buy, And Women Shop”. But have you taken a moment to think about why men are more likely to…
Are you looking for ways to grow sales for your brand or business? Women drive 70-80% of all consumer purchasing decisions* so what they think…
Please confirm you want to block this member.
You will no longer be able to:
Please allow a few minutes for this process to complete.