Family holidays equals down time, the chance to get away from home and routine, to recharge the batteries, as well as getting some much needed Vitamin D (well maybe not in Ireland in summer!). So what matters to parents when it comes to their family holidays? We are always curious to know what parents are engaging with on Mykidstime.com so we did a deep dive into our content analytics. We also asked parents to tell us their thoughts. Read on to find out Family Holidays Insights From Parents:
Would you like business-transforming insights for your brand? Use our tailored panels of engaged parents and our dedicated private platform to gather critical insights to help your decision making and activate customers. Contact us now to find how we can help.
Travel content on Mykidstime is always popular, in particular any content that gives parents ideas for family holidays, both abroad and in Ireland.
We also regularly ask parents for feedback on different topics affecting family life. We gathered views from parents on family holiday plans for 2021. Our trusted panels gave us feedback via our private ParentsandBrands platform and on email.
Recommended Reading: Bite-Sized Insights Holidaying Abroad in 2021
Family Holidays Insights From Parents
Here’s what parents looked at on Mykidstime.com in the last 2 months in comparison to the first 2 months of 2020 on the topic of family holidays. We also have some interesting feedback from our trusted panel.
🇮🇪 Hardly surprising the focus has shifted from holidays abroad to our Irish holiday content.
🏖️ The top family holiday articles viewed in the first 2 months of 2020 were:
- Fantastic Family Resorts in France Recommended by Parents
- Family Resorts in Portugal you’ll Definitely Have a Ball At
- Superb Family Campsites in Italy all Recommended by Parents
🏕️ The top family holiday articles viewed in the first 2 months of 2021 were:
- The Best Campsites in Ireland all Recommended by Parents
- Quirky Places for Family Glamping in Ireland
- Superb Self Catering Accommodation in Ireland all Perfect for Family Holidays
It also looks like families are preparing for 2021 summer staycations in Ireland too with views of our 99 Fantastic Places To Go In Ireland With Kids This Summer post getting record views (120% increase) in January and February 2021 compared to the same period last year.
It’s always so interesting to see family life reflected in the content views on Mykidstime.com and because we also talk to our engaged community regularly to gather insights and feedback, they trust us and are happy to give us their opinion.
Would you like business-transforming insights from parents for your business? Use our tailored panels of engaged parents and our dedicated private platform to gather critical insights to help influence consumers to deliver long term profitability. Contact us now to find how we can help.