We ran a two week insights project asking parents about their family holidays. We were curious to find out more about what matters to them and what they look for as they plan their holidays.

250 parents answered questions, actively shared their opinions and gave detailed commentary on the topic of holidays via an insights panel and an online survey.

We have compiled all the feedback along with key insights and actionable recommendations into one easily digestible report.

Dig into the full results and find out exactly what parents have to say about holidays in our report.