Reports

  • 10 Insights

    Parent and Family Life Changes

    We ran a 4-week insights project asking parents different questions about how they feel about changes to family life in the last year. We were curious to hear their views on how different aspects of their family lives may have changed since this time last year as we emerge from the pandemic. 690 parents answered questions, actively shared their opinions and gave detailed commentary on the topic via an insights panel and an online survey.
  • 17 Insights

    Parents and Back to School Shopping

    <div class="at-above-post-arch-page addthis_tool" data-url="https://www.parentsandbrands.com/reports/parents-and-back-to-school-shopping/"></div>We ran a two week insights project asking parents different questions about how they feel about Back to School shopping. We were curious to hear their views on school shopping; where they buy, how they budget and which retailers or brands they prefer, and more. 201 parents answered questions and gave detailed commentary on the topic via an insights panel and survey<!-- AddThis Advanced Settings above via filter on get_the_excerpt --><!-- AddThis Advanced Settings below via filter on get_the_excerpt --><!-- AddThis Advanced Settings generic via filter on get_the_excerpt --><!-- AddThis Share Buttons above via filter on get_the_excerpt --><!-- AddThis Share Buttons below via filter on get_the_excerpt --><div class="at-below-post-arch-page addthis_tool" data-url="https://www.parentsandbrands.com/reports/parents-and-back-to-school-shopping/"></div><!-- AddThis Share Buttons generic via filter on get_the_excerpt --><!-- AddThis Related Posts generic via filter on get_the_excerpt -->
  • 17 Insights

    Parents and Buying and Planning for Christmas

    <div class="at-above-post-arch-page addthis_tool" data-url="https://www.parentsandbrands.com/reports/parents-and-buying-and-planning-for-christmas/"></div>We ran a 2-week insights project asking parents different questions about how they feel about buying and planning for Christmas. We were curious to hear their views on buying toys for their own children and others; how they plan and budget for Christmas, what brands they like and why, what items they stock up on early, and what retailers could do to help and more. 252 parents answered questions, actively shared their opinions and gave detailed commentary on the topic via an insights panel and an online survey.<!-- AddThis Advanced Settings above via filter on get_the_excerpt --><!-- AddThis Advanced Settings below via filter on get_the_excerpt --><!-- AddThis Advanced Settings generic via filter on get_the_excerpt --><!-- AddThis Share Buttons above via filter on get_the_excerpt --><!-- AddThis Share Buttons below via filter on get_the_excerpt --><div class="at-below-post-arch-page addthis_tool" data-url="https://www.parentsandbrands.com/reports/parents-and-buying-and-planning-for-christmas/"></div><!-- AddThis Share Buttons generic via filter on get_the_excerpt --><!-- AddThis Related Posts generic via filter on get_the_excerpt -->
  • 13 Insights

    Parents and Climate Change/Sustainability

    <div class="at-above-post-arch-page addthis_tool" data-url="https://www.parentsandbrands.com/reports/parents-and-climate-change-sustainability/"></div>We ran a two week insights project asking parents different questions about how they feel about climate change and sustainability. We were curious to hear their views on climate change, if and how they engage with the concept of sustainability and what changes they are making in their family life. 199 parents answered questions, actively shared their opinions and gave detailed commentary on the topic via an insights panel and an online survey.<!-- AddThis Advanced Settings above via filter on get_the_excerpt --><!-- AddThis Advanced Settings below via filter on get_the_excerpt --><!-- AddThis Advanced Settings generic via filter on get_the_excerpt --><!-- AddThis Share Buttons above via filter on get_the_excerpt --><!-- AddThis Share Buttons below via filter on get_the_excerpt --><div class="at-below-post-arch-page addthis_tool" data-url="https://www.parentsandbrands.com/reports/parents-and-climate-change-sustainability/"></div><!-- AddThis Share Buttons generic via filter on get_the_excerpt --><!-- AddThis Related Posts generic via filter on get_the_excerpt -->
  • 14 Insights

    Parents and Education

    <div class="at-above-post-arch-page addthis_tool" data-url="https://www.parentsandbrands.com/reports/parents-and-education/"></div>We ran a two week insights project asking parents different questions about how they feel about Education for themselves and their children. We were curious to hear their views on education; what is important when choosing 3rd level courses and if they are considering retraining themselves. 208 parents answered questions, actively shared their opinions and gave detailed commentary on the topic via an insights panel and an online survey.<!-- AddThis Advanced Settings above via filter on get_the_excerpt --><!-- AddThis Advanced Settings below via filter on get_the_excerpt --><!-- AddThis Advanced Settings generic via filter on get_the_excerpt --><!-- AddThis Share Buttons above via filter on get_the_excerpt --><!-- AddThis Share Buttons below via filter on get_the_excerpt --><div class="at-below-post-arch-page addthis_tool" data-url="https://www.parentsandbrands.com/reports/parents-and-education/"></div><!-- AddThis Share Buttons generic via filter on get_the_excerpt --><!-- AddThis Related Posts generic via filter on get_the_excerpt -->
  • 15 Insights

    Parents and Family Days Out

    <div class="at-above-post-arch-page addthis_tool" data-url="https://www.parentsandbrands.com/reports/parents-and-family-days-out/"></div>We have compiled all the feedback from parents on family days out along with key insights and actionable recommendations into one easily digestible report. Dig…<!-- AddThis Advanced Settings above via filter on get_the_excerpt --><!-- AddThis Advanced Settings below via filter on get_the_excerpt --><!-- AddThis Advanced Settings generic via filter on get_the_excerpt --><!-- AddThis Share Buttons above via filter on get_the_excerpt --><!-- AddThis Share Buttons below via filter on get_the_excerpt --><div class="at-below-post-arch-page addthis_tool" data-url="https://www.parentsandbrands.com/reports/parents-and-family-days-out/"></div><!-- AddThis Share Buttons generic via filter on get_the_excerpt --><!-- AddThis Related Posts generic via filter on get_the_excerpt -->
  • 17 Insights

    Parents and Family Days Out and Staycations 2023

    <div class="at-above-post-arch-page addthis_tool" data-url="https://www.parentsandbrands.com/reports/parents-and-family-days-out-and-staycations-2023/"></div>We ran a two week insights project asking parents different questions about family days out and staycations. We were curious about their views on choosing where to visit/stay, spending on a family day out booking staycations and more. 185 parents answered questions, actively shared their opinions and gave detailed commentary on the topic via an online survey in March 2023.<!-- AddThis Advanced Settings above via filter on get_the_excerpt --><!-- AddThis Advanced Settings below via filter on get_the_excerpt --><!-- AddThis Advanced Settings generic via filter on get_the_excerpt --><!-- AddThis Share Buttons above via filter on get_the_excerpt --><!-- AddThis Share Buttons below via filter on get_the_excerpt --><div class="at-below-post-arch-page addthis_tool" data-url="https://www.parentsandbrands.com/reports/parents-and-family-days-out-and-staycations-2023/"></div><!-- AddThis Share Buttons generic via filter on get_the_excerpt --><!-- AddThis Related Posts generic via filter on get_the_excerpt -->
  • 15 Insights

    Parents and Family Finance

    <div class="at-above-post-arch-page addthis_tool" data-url="https://www.parentsandbrands.com/reports/parents-and-family-finance/"></div>We ran a two week insights project asking parents different questions about how they feel about family finance. We were curious about what parents think about different aspects of managing their family's finances, saving, helping their kids and more. 375 parents answered questions, actively shared their opinions and gave detailed commentary on the topic via an insights panel and an online survey in November 2022.<!-- AddThis Advanced Settings above via filter on get_the_excerpt --><!-- AddThis Advanced Settings below via filter on get_the_excerpt --><!-- AddThis Advanced Settings generic via filter on get_the_excerpt --><!-- AddThis Share Buttons above via filter on get_the_excerpt --><!-- AddThis Share Buttons below via filter on get_the_excerpt --><div class="at-below-post-arch-page addthis_tool" data-url="https://www.parentsandbrands.com/reports/parents-and-family-finance/"></div><!-- AddThis Share Buttons generic via filter on get_the_excerpt --><!-- AddThis Related Posts generic via filter on get_the_excerpt -->
  • 15 Insights

    Parents and Family Health

    <div class="at-above-post-arch-page addthis_tool" data-url="https://www.parentsandbrands.com/reports/parents-and-family-health/"></div>We ran a two week insights project asking parents different questions about how they feel about family health. We were curious about what matters to parents when it comes to family health as well as their views on health technology, pharmacies, health insurance, and more. 512 parents answered questions, actively shared their opinions and gave detailed commentary on the topic via an insights panel and an online survey in October 2022.<!-- AddThis Advanced Settings above via filter on get_the_excerpt --><!-- AddThis Advanced Settings below via filter on get_the_excerpt --><!-- AddThis Advanced Settings generic via filter on get_the_excerpt --><!-- AddThis Share Buttons above via filter on get_the_excerpt --><!-- AddThis Share Buttons below via filter on get_the_excerpt --><div class="at-below-post-arch-page addthis_tool" data-url="https://www.parentsandbrands.com/reports/parents-and-family-health/"></div><!-- AddThis Share Buttons generic via filter on get_the_excerpt --><!-- AddThis Related Posts generic via filter on get_the_excerpt -->
  • 17 Insights

    Parents and Family Health 2023

    <div class="at-above-post-arch-page addthis_tool" data-url="https://www.parentsandbrands.com/reports/parents-and-family-health-2023/"></div>We ran a two week insights project asking parents different questions about family health and wellbeing. We were curious about what matters to parents when it comes to family health as well as their views on health technology, pharmacies, health insurance, and more. 257 parents answered questions, actively shared their opinions and gave detailed commentary on the topic via an online survey in February 2023.<!-- AddThis Advanced Settings above via filter on get_the_excerpt --><!-- AddThis Advanced Settings below via filter on get_the_excerpt --><!-- AddThis Advanced Settings generic via filter on get_the_excerpt --><!-- AddThis Share Buttons above via filter on get_the_excerpt --><!-- AddThis Share Buttons below via filter on get_the_excerpt --><div class="at-below-post-arch-page addthis_tool" data-url="https://www.parentsandbrands.com/reports/parents-and-family-health-2023/"></div><!-- AddThis Share Buttons generic via filter on get_the_excerpt --><!-- AddThis Related Posts generic via filter on get_the_excerpt -->
  • 16 Insights

    Parents and Family Holidays and Travel

    <div class="at-above-post-arch-page addthis_tool" data-url="https://www.parentsandbrands.com/reports/parents-and-family-holidays-and-travel/"></div>We ran a two week insights project asking parents different questions about family holidays and travel. We were curious about what parents think about different aspects of travelling with kids, what appeals to them when looking to book a family holiday and more. 375 parents answered questions, actively shared their opinions and gave detailed commentary on the topic via an online survey in November 2022.<!-- AddThis Advanced Settings above via filter on get_the_excerpt --><!-- AddThis Advanced Settings below via filter on get_the_excerpt --><!-- AddThis Advanced Settings generic via filter on get_the_excerpt --><!-- AddThis Share Buttons above via filter on get_the_excerpt --><!-- AddThis Share Buttons below via filter on get_the_excerpt --><div class="at-below-post-arch-page addthis_tool" data-url="https://www.parentsandbrands.com/reports/parents-and-family-holidays-and-travel/"></div><!-- AddThis Share Buttons generic via filter on get_the_excerpt --><!-- AddThis Related Posts generic via filter on get_the_excerpt -->
  • 15 Insights

    Parents and Family Technology

    <div class="at-above-post-arch-page addthis_tool" data-url="https://www.parentsandbrands.com/reports/parents-and-family-technology/"></div>We ran a two week insights project asking parents different questions about how they feel about Family Technology. We were curious to hear their views on technology for the home; where they buy, what their kids do online, which technology retailers and brands they prefer, and more. 335 parents answered questions, actively shared their opinions and gave detailed commentary on the topic via an insights panel and an online survey.<!-- AddThis Advanced Settings above via filter on get_the_excerpt --><!-- AddThis Advanced Settings below via filter on get_the_excerpt --><!-- AddThis Advanced Settings generic via filter on get_the_excerpt --><!-- AddThis Share Buttons above via filter on get_the_excerpt --><!-- AddThis Share Buttons below via filter on get_the_excerpt --><div class="at-below-post-arch-page addthis_tool" data-url="https://www.parentsandbrands.com/reports/parents-and-family-technology/"></div><!-- AddThis Share Buttons generic via filter on get_the_excerpt --><!-- AddThis Related Posts generic via filter on get_the_excerpt -->
  • 16 Insights

    Parents and Family Wellbeing

    <div class="at-above-post-arch-page addthis_tool" data-url="https://www.parentsandbrands.com/reports/parents-and-family-wellbeing/"></div>We ran an insights project asking parents about family wellbeing. We were curious to find out more about how parents approach looking after their family’s physical and mental wellbeing and what is important to them.<!-- AddThis Advanced Settings above via filter on get_the_excerpt --><!-- AddThis Advanced Settings below via filter on get_the_excerpt --><!-- AddThis Advanced Settings generic via filter on get_the_excerpt --><!-- AddThis Share Buttons above via filter on get_the_excerpt --><!-- AddThis Share Buttons below via filter on get_the_excerpt --><div class="at-below-post-arch-page addthis_tool" data-url="https://www.parentsandbrands.com/reports/parents-and-family-wellbeing/"></div><!-- AddThis Share Buttons generic via filter on get_the_excerpt --><!-- AddThis Related Posts generic via filter on get_the_excerpt -->
  • 16 Insights

    Parents and Financial Planning

    <div class="at-above-post-arch-page addthis_tool" data-url="https://www.parentsandbrands.com/reports/parents-and-financial-planning/"></div>We ran a two week insights project asking parents different questions about how they feel about financial planning for their family's future. We were curious to hear their views on life cover; how they are saving for retirement, if they are investing and other financial planning topics for the family. 663 parents answered questions, actively shared their opinions and gave detailed commentary on the topic via an insights panel and an online survey.<!-- AddThis Advanced Settings above via filter on get_the_excerpt --><!-- AddThis Advanced Settings below via filter on get_the_excerpt --><!-- AddThis Advanced Settings generic via filter on get_the_excerpt --><!-- AddThis Share Buttons above via filter on get_the_excerpt --><!-- AddThis Share Buttons below via filter on get_the_excerpt --><div class="at-below-post-arch-page addthis_tool" data-url="https://www.parentsandbrands.com/reports/parents-and-financial-planning/"></div><!-- AddThis Share Buttons generic via filter on get_the_excerpt --><!-- AddThis Related Posts generic via filter on get_the_excerpt -->
  • 16 Insights

    Parents and Grocery & Food 2023

    <div class="at-above-post-arch-page addthis_tool" data-url="https://www.parentsandbrands.com/reports/parents-and-grocery-food-2023/"></div>We ran a two week insights project asking parents different questions about their grocery shopping habits. We were curious about We were curious about how their food shopping habits, views on offers, buying products for their family and more. 445 parents answered questions, actively shared their opinions and gave detailed commentary on the topic via an online survey in January 2023.<!-- AddThis Advanced Settings above via filter on get_the_excerpt --><!-- AddThis Advanced Settings below via filter on get_the_excerpt --><!-- AddThis Advanced Settings generic via filter on get_the_excerpt --><!-- AddThis Share Buttons above via filter on get_the_excerpt --><!-- AddThis Share Buttons below via filter on get_the_excerpt --><div class="at-below-post-arch-page addthis_tool" data-url="https://www.parentsandbrands.com/reports/parents-and-grocery-food-2023/"></div><!-- AddThis Share Buttons generic via filter on get_the_excerpt --><!-- AddThis Related Posts generic via filter on get_the_excerpt -->
  • 12 Insights

    Parents and Grocery Shopping

    <div class="at-above-post-arch-page addthis_tool" data-url="https://www.parentsandbrands.com/reports/parents-and-grocery-shopping/"></div>We ran an insights project asking parents about grocery shopping. We were curious about what factors they consider important when carrying out the weekly grocery shop for the family.<!-- AddThis Advanced Settings above via filter on get_the_excerpt --><!-- AddThis Advanced Settings below via filter on get_the_excerpt --><!-- AddThis Advanced Settings generic via filter on get_the_excerpt --><!-- AddThis Share Buttons above via filter on get_the_excerpt --><!-- AddThis Share Buttons below via filter on get_the_excerpt --><div class="at-below-post-arch-page addthis_tool" data-url="https://www.parentsandbrands.com/reports/parents-and-grocery-shopping/"></div><!-- AddThis Share Buttons generic via filter on get_the_excerpt --><!-- AddThis Related Posts generic via filter on get_the_excerpt -->
  • 14 Insights

    Parents and Home & Garden Retail

    <div class="at-above-post-arch-page addthis_tool" data-url="https://www.parentsandbrands.com/reports/insights-from-parents-on-home-and-garden-retail-purchases/"></div>We ran a 2-week insights project asking parents different questions about how they feel about home and garden retail. We were curious to hear their views on home and garden purchases; how do they plan for home and garden purchases, what retailers they like and why, what items they have bought for their home or garden this year, and more. 382 parents answered questions, actively shared their opinions and gave detailed commentary on the topic via an insights panel and an online survey.<!-- AddThis Advanced Settings above via filter on get_the_excerpt --><!-- AddThis Advanced Settings below via filter on get_the_excerpt --><!-- AddThis Advanced Settings generic via filter on get_the_excerpt --><!-- AddThis Share Buttons above via filter on get_the_excerpt --><!-- AddThis Share Buttons below via filter on get_the_excerpt --><div class="at-below-post-arch-page addthis_tool" data-url="https://www.parentsandbrands.com/reports/insights-from-parents-on-home-and-garden-retail-purchases/"></div><!-- AddThis Share Buttons generic via filter on get_the_excerpt --><!-- AddThis Related Posts generic via filter on get_the_excerpt -->
  • 17 Insights

    Parents and Home Energy

    <div class="at-above-post-arch-page addthis_tool" data-url="https://www.parentsandbrands.com/reports/parents-and-home-energy/"></div>We ran a two week insights project asking parents different questions about how they feel about home energy. We were curious about what matters to parents when it comes to using energy in the home, choosing energy providers, managing energy use and more. 311 parents answered questions, actively shared their opinions and gave detailed commentary on the topic via an insights panel and an online survey.<!-- AddThis Advanced Settings above via filter on get_the_excerpt --><!-- AddThis Advanced Settings below via filter on get_the_excerpt --><!-- AddThis Advanced Settings generic via filter on get_the_excerpt --><!-- AddThis Share Buttons above via filter on get_the_excerpt --><!-- AddThis Share Buttons below via filter on get_the_excerpt --><div class="at-below-post-arch-page addthis_tool" data-url="https://www.parentsandbrands.com/reports/parents-and-home-energy/"></div><!-- AddThis Share Buttons generic via filter on get_the_excerpt --><!-- AddThis Related Posts generic via filter on get_the_excerpt -->
  • 12 Insights

    Parents and In-Store and Online Retail

    <div class="at-above-post-arch-page addthis_tool" data-url="https://www.parentsandbrands.com/reports/parents-and-in-store-and-online-retail/"></div>We ran an insights project asking parents about their experiences and preferences regarding in-store vs online retail. We were curious about their shopping habits, what factors would make them choose in-store over online shopping and vice versa, and how their retail experiences could be improved.<!-- AddThis Advanced Settings above via filter on get_the_excerpt --><!-- AddThis Advanced Settings below via filter on get_the_excerpt --><!-- AddThis Advanced Settings generic via filter on get_the_excerpt --><!-- AddThis Share Buttons above via filter on get_the_excerpt --><!-- AddThis Share Buttons below via filter on get_the_excerpt --><div class="at-below-post-arch-page addthis_tool" data-url="https://www.parentsandbrands.com/reports/parents-and-in-store-and-online-retail/"></div><!-- AddThis Share Buttons generic via filter on get_the_excerpt --><!-- AddThis Related Posts generic via filter on get_the_excerpt -->
  • 16 Insights

    Parents and Influence

    <div class="at-above-post-arch-page addthis_tool" data-url="https://www.parentsandbrands.com/reports/parents-and-influence/"></div>We ran a two week insights project asking parents different questions about what influences them to try new products and services. We were curious about who parents trust for product and service recommendations, who influences their choices and more. 332 parents answered questions, actively shared their opinions and gave detailed commentary on the topic via an online survey in December 2022.<!-- AddThis Advanced Settings above via filter on get_the_excerpt --><!-- AddThis Advanced Settings below via filter on get_the_excerpt --><!-- AddThis Advanced Settings generic via filter on get_the_excerpt --><!-- AddThis Share Buttons above via filter on get_the_excerpt --><!-- AddThis Share Buttons below via filter on get_the_excerpt --><div class="at-below-post-arch-page addthis_tool" data-url="https://www.parentsandbrands.com/reports/parents-and-influence/"></div><!-- AddThis Share Buttons generic via filter on get_the_excerpt --><!-- AddThis Related Posts generic via filter on get_the_excerpt -->
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